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Supports: 3FR, ARW, AVIF, BMP, CR2, CR3 +30 more
WebP is Google's open image format, first announced in September 2010 and extended in 2011 to add animation and alpha (transparency). It uses VP8 for lossy frames and VP8L for lossless frames inside a RIFF container — a single format that subsumes the jobs JPEG, PNG, and GIF used to do separately. Converting to WebP is one of the highest-ROI optimizations for any web property because the savings come from the file format itself, not from cropping or quality loss.
| Property | WebP | JPEG | PNG | GIF | AVIF |
|---|---|---|---|---|---|
| Compression | Lossy (VP8) + lossless (VP8L) | Lossy (DCT) | Lossless (DEFLATE) | Lossless, indexed | Lossy + lossless (AV1) |
| Transparency | 8-bit alpha (lossy + lossless) | None | 8-bit alpha | 1-bit alpha | 8-bit alpha (10/12-bit color) |
| Animation | Yes (24-bit color, 8-bit alpha) | No | No (APNG variant) | Yes (8-bit, 1-bit alpha) | Yes |
| Color depth | 8-bit per channel | 8-bit per channel | up to 16-bit per channel | 8-bit indexed (256 colors) | up to 12-bit per channel |
| Typical size vs JPEG | 25-34% smaller (lossy) | 1× baseline | 3-5× larger for photos | n/a | ~50% smaller |
| Browser support (2026) | ~96% (Chrome 32+, Firefox 65+, Safari 16+, Edge 18+) | ~100% | ~100% | ~100% | ~94% (Chrome 85+, Firefox 93+, Safari 16.4+) |
| Encoder maturity | Very mature | Universal | Universal | Universal | Slow encode, fast improving |
| Preset | Approx WebP quality (q) | Best for | Visual loss |
|---|---|---|---|
| Highest | ~95–100 | Archival, print-bound originals, design source files | Effectively none |
| Very High (default) | ~85–90 | Hero images, product photography, social uploads | Imperceptible at normal viewing |
| High | ~75–80 | Article body images, blog photos, gallery thumbs | Slight softening on close inspection |
| Medium | ~60–70 | Background imagery, large lazy-loaded photos | Visible on flat skies / smooth gradients |
| Low / Very Low / Lowest | <60 | Aggressive bandwidth budgets, preview thumbnails | Visible blocking and color shifts |
For lossless mode, the Quality Preset slider has no effect on pixel data — it only adjusts how hard the encoder searches for compact representations. Compression Level (1–10) is the more meaningful knob in lossless mode: higher levels squeeze 5-15% more out of the file at the cost of encode time.
Lossy (the default "No" under "Lossless?") for any photographic content — JPEG-style sources, gallery uploads, social images. You'll save 25-34% versus the JPEG at SSIM-matched quality, with no visible difference at normal viewing distances. Pick lossless ("Yes") for screenshots, UI captures, logos, line art, charts, and anything where a single shifted pixel matters. Lossless WebP averages 26% smaller than the equivalent PNG and preserves every pixel exactly.
Effectively yes for desktop and mobile traffic. WebP is supported in Chrome 32+, Firefox 65+, Edge 18+, Safari 16+ (partial since Safari 14 / iOS 14 / macOS Big Sur), Opera 19+, and Samsung Internet 4+. Global coverage is ~96% per caniuse. The remaining sliver is mostly legacy Internet Explorer, very old Android browsers, and some embedded WebViews — for those visitors, serve a JPEG/PNG fallback via the HTML <picture> element.
AVIF compresses harder (often ~50% smaller than JPEG vs WebP's 25-34%) and supports HDR and wider color, but it encodes far more slowly and Safari only added support in version 16.4 (March 2023). The pragmatic 2026 stack is "AVIF for hero images / above-the-fold, WebP for the long tail, JPEG/PNG fallback" — served via <picture>. WebP alone covers more browsers than AVIF and converts much faster, which is why most CMS tooling still defaults to WebP.
Yes — both lossy and lossless WebP carry a full 8-bit alpha channel, so soft shadows, anti-aliased edges, and partial transparency convert cleanly from PNG. You don't have to flatten to a background color the way JPEG forces you to. See PNG to WebP for the dedicated PNG path.
Yes, and it should. Animated WebP supports the same looping, frame durations, and disposal methods as GIF, plus 24-bit color and 8-bit alpha (vs GIF's 256-color palette and 1-bit alpha). Lossy animated WebP is roughly 64% smaller than the equivalent GIF; lossless animated WebP is around 19% smaller. See GIF to WebP for the dedicated route.
WebP's Extended File Format added support for EXIF, XMP, and ICC profile chunks back in October 2011. By default we preserve these on conversion, so camera metadata (date, lens, GPS) and color profiles survive the trip. If you need to strip metadata for privacy before publishing, run the WebP through a metadata-removal tool after conversion.
Three common reasons. (1) The source JPEG was already heavily compressed — there's not much fat left to trim, and re-encoding at the same visual target lands at a similar size. (2) You picked the "Highest" Quality Preset, which targets archival fidelity and runs WebP at ~q95–100. Drop to "Very High" or "High" for the typical 25-34% savings. (3) You enabled lossless on a photographic source — lossless mode is for graphics, not photos. Switch "Lossless?" to "No" for photos.
Yes — drop iPhone HEIC/HEIF, Canon CR2/CR3, Sony ARW, Nikon NEF, Adobe DNG, Panasonic RW2, Olympus ORF, Pentax PEF, Fuji RAF, and several other RAW formats straight in. The converter decodes them once and re-encodes as WebP, so you skip the JPEG round-trip that would compound losses. See HEIC to WebP for the dedicated HEIC path.
Yes. WebP is just a container — decoding it back to JPEG or PNG is straightforward and lossless from the WebP frame. Use WebP to JPG for photos or WebP to PNG when you need transparency. Note that re-encoding lossy WebP back to JPEG re-introduces JPEG quantization, so chained conversions (JPEG → WebP → JPEG) compound quality loss; archive the original.