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Supports: ASF
ASF is Microsoft's Advanced Systems Format — the container behind Windows Media video (.wmv) and audio (.wma) — and Apple's editing tools don't read the Windows Media codecs inside it without extra components. MOV is Apple's QuickTime File Format, introduced in December 1991 and still the container Final Cut Pro, iMovie and QuickTime Player expect. This page decodes the ASF and re-encodes it into MOV with an editor-friendly codec, so a Windows Media-era clip drops straight onto a Mac timeline.
| Property | ASF (.asf / .wmv) |
MOV (QuickTime) |
|---|---|---|
| Developer | Microsoft | Apple |
| Introduced | 1996 | December 1991 |
| Specification status | Proprietary; revision 01.20.03, December 2004 | Published by Apple; adopted by ISO as the basis of the MPEG-4 file format |
| Typical video codec | Windows Media Video (VC-1, WMV2) | H.264, HEVC, ProRes |
| Typical audio codec | Windows Media Audio | AAC, PCM |
| Native editing apps | Windows Movie Maker (retired) | Final Cut Pro, iMovie, QuickTime Player |
| Apple-device support | Needs conversion or extra codecs | Native |
| Rights management | Provides the framework for Windows Media DRM | No DRM framework |
| Best for | Legacy Windows Media playback and streaming | Apple-centric editing and capture |
| Property | Value |
|---|---|
| Full name | QuickTime File Format |
| Owner | Apple |
| First released | 2 December 1991 |
| Extensions | .mov, .qt |
| Structure | Atom-based; the model ISO adopted for the MPEG-4 file format and, later, the ISO base media file format (ISO/IEC 14496-12) |
| Video codecs on this page | H.264, H.265, MPEG-4, MPEG-2, MPEG-1, MJPEG, Xvid, DivX and others |
| Audio codecs on this page | AAC, AC3, EAC3, MP3, MP2, DTS, PCM (16, 24 and 32-bit), and more |
| Default output here | H.264 video with AAC audio |
| Native browser playback | No — MDN notes QuickTime is effectively an Apple-platform container and no longer used on the web |
| Best for | Editing timelines, capture masters, Apple workflows |
.asf file onto the page, or click "+ Add Files" to browse. Several files can queue with the same settings, and everything is uploaded over an encrypted connection..mov. No sign-up, no watermark; files are deleted from our servers automatically a few hours later.No. The conversion decodes your footage and re-encodes it into a QuickTime container with a new codec, but it cannot recover detail the original never recorded. Because the source is decompressed and re-compressed, a low quality preset can even look slightly worse than the original. Keep the preset at Very High when the MOV is headed for editing, and treat the result as a format change rather than an upscale.
.asf, .wmv and .wma are all the same Microsoft container, and Apple's media stack doesn't decode the Windows Media codecs inside them without extra components — components that have not shipped for Mac in many years. Converting to MOV re-encodes the video into an Apple-friendly codec such as H.264, so QuickTime, iMovie and Final Cut Pro can import and scrub it natively.
H.264 inside a MOV is the safest general-purpose choice: it imports into every modern version of both apps and keeps file sizes manageable. If you need better scrubbing performance on a long timeline, an all-intra codec such as MJPEG cuts far more smoothly because every frame is a keyframe, at the cost of a much larger file. For a short clip pulled off an old capture, H.264 at Very High is the right default.
They are close relatives rather than the same format. ISO adopted Apple's QuickTime file format as the basis of the MPEG-4 file format, which became the ISO base media file format (ISO/IEC 14496-12), so MOV and MP4 share the same atom-based structure and can carry the same H.264 and AAC streams. The practical difference is reach: MP4 plays essentially everywhere, while MOV is tied to Apple tooling and is not a browser container.
Choose MOV when the footage is going into an Apple editing app — it's what those tools expect and what they hand back on export. Choose MP4 for the widest playback across phones, browsers, smart TVs and Windows machines; MDN lists MP4 as supported by all browsers, whereas QuickTime is not. Both carry H.264, so quality is comparable. For the universal option, use ASF to MP4.
Yes, re-encoded. The Windows Media Audio track is decoded and written back as AAC by default, which QuickTime, Final Cut Pro and every Apple device handle natively. You can pick a different Audio Codec — AC3 for surround delivery, or a PCM option for an uncompressed editing track — from the Audio Codec list. A video-only ASF, of course, produces a silent MOV.
No. ASF provides the framework for Windows Media digital rights management, and a protected file is encrypted at the stream level rather than merely wrapped. No format converter can decode it, so those files fail or return blank output. An unprotected copy from the original source is the only route.
Your file is uploaded over an encrypted connection, converted on our servers, and deleted automatically a few hours after the conversion finishes. There is no sign-up, no watermark, and files are never shared or made public. Because our pipeline always decodes and re-encodes rather than copying the original streams across, the MOV you download is a genuine QuickTime file with the codecs you selected, not a renamed ASF.